Vol 2, No 4 (2009)

Virtual Economies, Virtual Goods and Service Delivery in Virtual Worlds

Issue Editors: Mandy Salomon, Smart Services CRC, Australia; Serge Soudoplatoff, ESCP-EAP / Hetic, France

In this special edition on virtual-world goods and trade, we are pleased to present articles from a global cohort of contributors covering a wide range of issues. Some of our writers, such Edward Castronova, Julian Dibbell or KZero’s Nic Mitham will be well known to you as distinguished leaders in the field, but it is equally our pleasure to introduce exciting new voices. Here you will find pieces written by academics, practitioners, journalists, a documentary filmmaker and perhaps the youngest contributor to JVWR yet, Eli Kosminksy, who attends high school in upstate New York. We would also point out that this issue extends its format to include Anthony Gilmore’s pictorial story, Julian Dibbell’s audio interview, and Lori Landay’s machinima. In real life, most contributors live in the US, the UK and Europe, and we, the editors, are based in Australia and France.

Table of Contents

Issue Editors' Corner

Why Virtual-World Economies Matter PDF
Mandy Salomon, Serge Soudoplatoff

Interactive Online Exhibits and Demonstrations

Rethinking Virtual Commodification, or The Virtual Kitchen Sink PDF
Lori Landay

Invited Articles

On Money and Magic PDF
Edward Castronova
Characteristics of the Virtual Economy (after ‘State of Play VI’ Conference , 2009)
Julian Dibbel
China’s New Gold Farm PDF
Anthony Gilmore
Virtual Goods: Good for Business? PDF
Nic Mitham

Peer Reviewed Research Papers

"We Will Always Be One Step Ahead of Them" A Case Study on the Economy of Cheating in MMORPGs PDF
Stefano de Paoli, Aphra Kerr
An Exploration of Entrepreneurship in Massively Multiplayer Online Role-Playing Games: Second Life and Entropia Universe PDF
Stéphane Kieger
Born Virtuals and Avapreneurship: A case study of achieving successful outcomes in Peace Train – a Second Life organization PDF
Robin Teigland
Virtual Commerce (V-Commerce) in Second Life: The Roles of Physical Presence and Brand-Self Connection PDF
Seung-A Annie Jin, Justin Bolebruch

Research Papers

Understanding "Gold Farming" and Real-Money Trading as the Intersection of Real and Virtual Economies PDF
Richard Heeks
World of Warcraft: The Viability of Massively Multiplayer Online Role-Playing Games as Platforms for Modeling and Evaluating Perfect Competition PDF
Eli Kosminsky

Research-in-brief papers

Virtual Commerce (V-Commerce) in Second Life: The Roles of Physical Presence and Brand-Self Connection
Seung-A Annie Jin, Justin Bolebruch

“Think Pieces”

Currencies and Capitalisms on the Internet PDF
Minna Ruckenstein
Licensing Considerations for OpenSim-Based Virtual Worlds PDF
Shenlei E. Winkler


Teens and Virtual Goods: The Fun, Useful and Affordable Luxuries that are Driving the Virtual Economy PDF
Maura Welch

Assembled (rush to press papers)

Topping from the Viewfinder: The Visual Language of Virtual BDSM Photographs in Second Life PDF
Shaowen Bardzell

Creative Commons License
This work is licensed under a Creative Commons Attribution 3.0 License.

The full website for the Journal of Virtual Worlds Research can be found at: http://jvwresearch.org