Authors

  • Susana Tosca IT University of Copenhagen
  • Lisbeth Klastrup IT University of Copenhagen

DOI:

https://doi.org/10.4101/jvwr.v1i3.305

Keywords:

sociality, game design, players, storytelling, fashion, clothing, World of Warcraft, character, performance, identity

Abstract

This paper explores the neglected area of clothing and fashion in computer games, particularly MMORPGs, which we claim is an important aspect of game aesthetics and player performance. Combining knowledge from the cultural studies of fashion with a study of the function and importance of clothing in the gameworld World of Warcraft (WoW), and drawing on qualitative methods, we argue that fashion in an online gameworld like WoW is a vehicle for personal storytelling and individualization.

Author Biographies

Susana Tosca, IT University of Copenhagen

Associate Professor Innovative Communication Research Group

Lisbeth Klastrup, IT University of Copenhagen

Associate Professor Innovative Communication Research Group

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Published

2009-01-17

Issue

Section

Peer Reviewed Research Papers