The Wheel of Learning: An Integrative Business Curriculum Experiment

Abstract

By teaching business courses in separate, distinct courses, faculty and employers of graduates often find business students lack an integrated knowledge of functional business areas. In an effort to develop student abilities to apply business content in an integrated context, an integrated business curriculum experiment has been developed. This paper describes the process involved in the planning, development, and implementation of this innovative, integrative, and experiential wheel of learning environment.