Content Analysis of CEO Letters to Shareholders Authored by Business Simulation Participants

  • Annette Halpin Arcadia University

Abstract

The author applies DICTION software to conduct a content analysis of CEO letters to shareholders written by senior undergraduate students participating in a total enterprise simulation exercise. DICTION, a text analysis program, provides feedback on the tone of the language in these documents. Levels of three attributes of language
Published
2020-03-18