HEURISTICS AND COGNITIVE BIASES IN DECISION MAKING PROCESS

Anna Marta Winniczuk

Abstract


The goal of this paper is to recognize the most commonly present heuristics and cognitive biases occurring during managerial decision making process. The study will use simulation game as a space to track how game participants are perceiving their biases and heuristics during the game. The purpose of the study is to identify the most commonly used cognitive biases and heuristics in decision making process and compare them to performance of the team and their decisions in the simulation game, which will give valuable insights that can improve game-based business learning.


Keywords


simulation, decision making process, heuristics, biases

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References


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