Economic Modeling In Business Simulation In Flow-Oriented And On-Line Game Design

Marcin Wardaszko, Helmut Wittenzellner

Abstract


The paper describes and discusses a specific case-study of demand modeling for an on-line business simulation game called Hotel Stars. It presents a specific flow-oriented on-line design through econometric and mathematical modeling. The model of demand is covered from the perspective of utility and function deployment. Moreover, advertisement modeling has been described with regard to local optimization methodology. The last section features an analysis of additional elements influencing demand. Seasonality, competition strategies modeling, random events, and memory effect are all examples of additional effects that can be modeled and implanted in the major demand model and function.

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