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Hypertext syntagmas: cinematic narration with links
equivalence

This is difficult to comprehend, partiuclarly in the context of hypertext. Basically the point is that we ordinarily select one word in place of another, and that there is some significance attached to the actual selections made. Creative writing, clearly, places a different (and more associative) emphasis on this than, say, technical writing.

In poetry the syntagmatic series (the linearity of the discourse) is compromised so that linear sequence is 'bent' towards associative sequence. This means not only that poetry is more associative than prose, but that the syntagmatic (and grammatical) sequence is ignored in favour of associative rules.

In hypertext this would be evident where the paradigmatic selection of link (which link source from those available) is combined with an associative link destination. In other words the pardagimatic is realised not only through link choice as origin, but also in terms of link destination. This would produce what might be thought of as a 'agrammatical' hypertext.

Adrian Miles: Hypertext syntagmas: cinematic narration with links
A performative hypertext presented by
Journal of Digital Information