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Hypertext syntagmas: cinematic narration with links
bernstein.l

In Moulthrop's Move, for example, the hypertext offers a Split; the hypertext responds ironically to the reader's apparent motivation instead of responding directly to the link's overt message, in a style later popularized by the Web magazine Suck. Hypertext may resist; it need not merely serve the reader's whims. (Bernstein, p.25. )

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Adrian Miles: Hypertext syntagmas: cinematic narration with links
A performative hypertext presented by
Journal of Digital Information